Table of Contents
Problem Definition
- key metrics
- Two application
- real-time personalization rec
- Similar listing rec
Previous Methods & New Methods
- Key contribution
- real-time embedding
- adapt it to their marketing
- Congregated training
- more weight to booking item
- short & long term interest
- short: item embedding based on clicked listings
- long: user_type, item_type embedding based on booked listings
Impacts
- similar hotel rec
- 21% increase in CTR
- 4.6% increase in bookings
Further Improvement
TODO & Questions
- data info
- listing embedding:
- 800M click sessions
- 4.5M listings
- listing embedding:
- how to eval?? -> While some listing characteristics, such as price, do not need to be learned because they can be extracted from listing meta-data, other types of listing characteristics, such as architecture, style and feel are much harder to extract in form of listing features.
- Clustering -> shown on map
- Similarity difference in difference dimensions
- Embedding evaluation tools
- Video demostration of this paper
- blogs from Wangzhe